Something new...........

Ah, putting together a new book.  It takes SO long and is very hard to do.  I'm sure many of you creatives know exactly what I am talking about when I say that.  Lots of long hours struggling to make choices and edits - yet when it is done and people get to look at it and you share your work, it is all worth it.

I was thrilled to meet with Joshua a few weeks ago when I was out in Los Angeles.  It was more of a culmination of many back and forth emails, skype visits and phone calls - resulting in a fantastic book and some pretty incredible imagery.  Some of it I was familiar with and some was entirely new and exciting work that sends a chill up your spine.

Can't wait to share and can not wait to meet many of you in person because BOY does it look good.  Congrats Joshua!

Want to see the work?  Give me a call.

www.joshuaweinfeld.com

Basic to Beautiful

Annoying, yet beautiful too.

Crazy how the world runs sometimes, huh?  Our world and our industry are always seeming to test us, putting something in front of us and we need to figure out the why.  Why is something the way it is?  What is its purpose?  How is it really making a positive impact?

Basically, I have come down to the thought that there are many things in our lives that will try us.  Yet, perseverance in discovery is key.  So, something that initially may not seem beneficial, seems so basic - can offer so much.  Take the time to really understand the why.

Photography can seem very basic, yet there is so much that can be offered by each person, each eye, each approach and each relationship that can offer so much more than originally meets the eye.  A study of the basic can provide so much more.  The group of people that I choose to work with are all like that........we offer the basic and so much more.  More quality, more preparation, more support, more collaboration and more relationships..........we want each project to finish with everyone thinking about what's next.  Peeling away the expected and finding out there is so much more.

Thank you to each and everyone that steps into our lives..........we're looking forward to each day, what's known and what's here AND for what's next!

www.erickulin.com