Thursday, December 11, 2014

RASCONA........India Tsunami 10 year Anniversary


RASCONA
INDIA: 2004 Tsunami +2..."He sleeps with angels"...
IMAGE NOTES: Nagapattinam India

Two days after the tsunami hit Indonesia, I was sent to document the damage just dawning on India's shoreline. In the early morning hours, walking the beach already littered with absolutely complete destruction, crying women preparing ceremonial offerings for the dead, smoldering funeral pyres and people just staring out to sea. I had just walked past this man, pausing farther ahead to wait for my interpreter to catch up with me.

Abraham stopped, bending down to speak with him when I noticed he was glancing my way, signaling me to wait. Joining me quietly..“That man” he said, “he lost his wife, his house, his family…everything to the sea, but right now he tells me that "he sleeps on the beach with his son." It took me a minute to comprehend what Abraham was saying, that this humble man had just buried his boy in the sand and lay sprawled there, sleeping with him, not wanting to leave his side. We didn’t know what to do so we stood there as silent witnesses and quietly cried.

A Photographer's memory, my memories at times, are kept inside a little box under my bed with it's lid tightly roped shut for things you wished you'd not seen, wished you'd not heard..nor felt.

The 2004 Tsunami was just such a place...

Tuesday, October 21, 2014

Fall goodness

This incredible looking treat certainly makes me want to go grab all of those apples that I picked with my family this last weekend and instead of making the perfect apple crisp, I think it is time to try a baked apple pancake.  Yummo!  Absolutely, hands down, one of my favorite times of the year due to the beauty of the colorful leaves, the gorgeous weather and the fruit that allow us to make some delicious baked goods.  Lucky us!  If you'd like, here's the recipe, ENJOY!!!

http://www.bostonglobe.com/magazine/2014/10/15/easy-recipes-for-apple-pancakes/Vo1XT9cxRCZTT3iiU1AdYM/story.html

Friday, September 26, 2014

Here's to Friday!

It's friday, so it is time to finish up all that you have on your plate and to get ready to enjoy the weekend ahead.   Many of us lead very busy lives.  Multi-tasking to do incredible work, to care for family and friends and to enjoy life. They really all go hand in hand.

I feel pretty lucky to love what I do.  To enjoy working with some really incredible teams and to reflect upon the great relationships that have been formed over the years, the many shoots and the drinks that we shared.  Cheers to today and tomorrow!
www.jimscherer.com

Wednesday, September 17, 2014

Berries, berries everywhere.............

  
Yes, it was time for me to get back on schedule.  Summer is just about over.  The crisp air is hitting us in the mornings at the bus stop. Yet, we are still enjoying lovely items from our garden and local CSA farms that make Summer linger.  We are certainly letting it linger at the studio, as Jim enjoys capturing all of the beauty of these amazing, natural items.  Dive in, enjoy and Summer, please stay a little longer, please???

To see more :  www.jimscherer.com


Wednesday, February 26, 2014

Make it STOP or not.


I haven't been blogging much lately - it's been more focused on a lot of different things.  That said, it's kind of a fun way to keep conversations going, so I'm hopping back into the saddle.  It's been a LONG winter, for many of us and it continues...........it's really not all that bad.  That's what I keep telling myself and you know what, it's true!  Snow can be a pain in the butt - all that shoveling and ice, cars getting stuck and people that slip and fall - it can also be quite beautiful, quite and clean - making everything bright and fabulous.  Look around and instead of asking for the snow to STOP - how about STOPPING to enjoy the beauty.

Tuesday, September 25, 2012

Flying High


Joshua has this thing about him.............something about always being out in the midst of the action.  It's one of those amazing qualities that for me, makes him.....well, him.  He is all in.  There is NO halfway for Joshua and that goes for his athletics, life and his photography.  He's the kind of guy that you want to work with because he pushes you and the project to its limits.  Take a look at more of his work ~ you'll see what an asset he can be for "getting it."

www.joshuaweinfeld.com

Monday, September 17, 2012

Peanut Butter and Nir Adar............

So, I took the Summer off from blogging...........I'm sure it was okay for many of you, but for me - it was a little weird, but I thought I needed the break.  I'm back and ready to chat more.

Today, Jim Scherer is working on this fabulous project involving ice cream and today is the first time that I have FINALLY met Nir Adar in person.  Nir Adar, for those that do not know...........he is an incredible food stylist, he is known all around for his fabulous work and most specifically, he is the ice cream food styling KING!  I have hired him many times and unfortunately, we had never met till today.

Food stylists are such important members of the creative team and over the years I have truly come to respect these true professionals.  They bring their skills to each and every project and elevate everything they touch.  I feel very fortunate to know so many of these creative collaborators and am pleased to finally put a face to a name, now I can call Nir a friend and peer in the industry that we love so much.

Down the road, we'll show you some of the fantastic work, but for now - I can just say that PB might be included somewhere during the day.  Fun times!
www.jimscherer.com