Happy New Year???

It's the last hurrah of Summer, Labor Day weekend!  Hard to believe that the Summer has come and is almost gone.  How did that happen?  Each year - I always think that this is, once again, a time of rebirth.........enjoying the past and jumping full-fledged into a new year.

So, Happy New Year!

Okay - may seem odd to some of you, but many of us aren't beholden to the calendar year - but think of our year by "school year" or "sports season."  So here we are,......beginning again.

I love this time of the year - thinking about all of the fun things to come work wise and being able to make more plans to see my Industry friends who will be in the office, creatively planning things.......collaboration, here we come!

Heath recently had a chance to plan some fun while capturing some awesome Summer fun. 

Lucky Guy!

www.heathrobbins.com

Celebration ............. lucky, fortunate, grateful and present.

Yes, I know that it is already January 9th, but for me - I am going to keep on celebrating.  I am really going to work hard on celebrating life.

Lucky to have a great family - filled with love and all the trials and tribulations that go along with it. Fortunate to work with some incredible talent, who are creative and exceptionally good souls. Grateful for so many of you that are in my life, that I have a hard time sometime separating work and personal life, because these paths cross all the time and you are ALL important.  Present, because I want to really make everything matter, because it does.  Each decision, each contact, each communication.

So, may we all celebrate what is here for all of us and thank you for your involvement in my life. Here's to 2015!

Marketing.........oh yeah!

Marketing.

It is the bane of our existence in the photography/advertising/commercial industry, isn't it?  It is somewhat a necessary evil that I wish didn't need to exist, but I understand the push and pull of needing to get it done.  It is an important element, so people out there know about you, your capabilities, what you shoot, how you work and basically - YOU!

I can't say that years ago in High School or even College,  I ever thought that I would be marketing myself or others.  That simply wasn't one of the things that I got taught when I was in school, but quickly after getting out into the "real world" - I got it.

So, Joshua Weinfeld, one of my photographers is getting into the marketing rhythm, direct mail, e-mail blasts, personal emails, calls, follow-up and more........the wonderful myriad of ways to reach out to others and say, "look at me, look at me!!"  Although, in Joshua's case and in my humble opinion, all of my photographers ~ you SHOULD look at them.  They are AWESOME!  Capable photographers with skills that make you marvel and personalities that make the experiences enjoyable and quality people that make you glad that they are a part of your life.  Seriously.

I guess marketing CAN be a good thing, especially when it can introduce or re-introduce good people that are incredible photographers, that can help you create KILLER work!

Cheers!

www.joshuaweinfeld.com