Letting in all happen........or making it look that way

Do you remember the days of just letting it all go and enjoying the moment, not a care in the world?  Some days, don't you wish for it?  Okay - most days I wish for it, but then I remember - I'm a planner, a producer, an organizer.  In this role - we make it happen for others and make it look "easy".   And so that's how shoots happen that look flawless. 

These young girls were great on set and embodied all the fun that Summer can hold.  So, casting was spot on.  The crew was all that we wanted and so much more.  Styling and propping hit the mark - exactly - and the location, that worked too.  Boom, it all happened and the marks were hit.  Success.

It's all the little pieces that need to come into play, boxes that need to be checked off with care.  Crossing the T's and dotting the I's.

Seamless.

And that's what we do.

www.heathrobbins.com

Something new...........

Ah, putting together a new book.  It takes SO long and is very hard to do.  I'm sure many of you creatives know exactly what I am talking about when I say that.  Lots of long hours struggling to make choices and edits - yet when it is done and people get to look at it and you share your work, it is all worth it.

I was thrilled to meet with Joshua a few weeks ago when I was out in Los Angeles.  It was more of a culmination of many back and forth emails, skype visits and phone calls - resulting in a fantastic book and some pretty incredible imagery.  Some of it I was familiar with and some was entirely new and exciting work that sends a chill up your spine.

Can't wait to share and can not wait to meet many of you in person because BOY does it look good.  Congrats Joshua!

Want to see the work?  Give me a call.

www.joshuaweinfeld.com

Joshua............LIVE

Yep.  It's LIVE.

We are excited because Joshua has spent a ton of time pulling together a new site.  It calls for a few minutes of your time and yes, may be partial, but I SO think it is worth it.

Grab a coffee or your favorite libation and peruse.  Fun stuff and an adventure at every turn.  It's pretty much just like Joshua.  Fun. Driven. Passionate. Adventurer.

If you have some feedback.  We're all ears.

www.joshuaweinfeld.com

It's all in the Details.

What a majestic shot!  So many subtleties happening everywhere you look.

Ironic to see this right at this moment in time, as so much of our life seems a bit of a blur.  Yet if we take a moment and really study the details, there is so much more to it.  Don't you think?  I believe that is one of the reasons that I love being a part of the creative process because for all of the hurry up and rush - that often happens, there is a HUGE amount of beauty, just need to peel open the onion and check out the layers.

Creativity is really keeping your mind open, pushing the boundaries, seeing things in a different way, taking risks, checking out all options and sometimes thinking out of the box.  We all could use a little bit more of this in our every day life.  Details are massively important - not just broad sweeping thoughts and approaches.  We need depth and texture, insight and communications, friendship and support.

Joshua and many of the photographers that I work with, strive each day for expanding the boundaries.  Thinking out of the box.  Finding the details and highlighting them appropriately.  Working collaboratively and communicating all along the way.  I am lucky - what a great group of people to work with each and every day.  It's all in the details!

www.joshuaweinfeld.com

Are you in or are you out?

Aren't we always looking to be included?  I don't know a lot of people that truly are "okay" if something is going on and they are not included.  It's like Civil Rights - we are all to be afforded the same rights - no matter what.  That's pretty powerful.

We are ALL supposed to be welcomed and included.

Nature is one place that are all welcome.  In some cases, it is harder to jump in and be involved if one is dealing with a disability, yet there are ways to work around or conquer that obstacle.  Life is filled with obstacles.  Photography is filled with challenges.  Each day normally presents a certain amount of trials and it is all in how you handle working through those situations that determine the outcome.

The outcome, if approached correctly, can be fantastic.  Include all voices and perspective.  Think if it's been a collaborative process and if the answer is yes - you probably have a winner product on hand.  Pure satisfaction and teamwork.   Success!!

Joshua strives for a collaborative process with all of his jobs - he's one of the team to make it happen.  We'd love to be teammates with you on your next project.

www.joshuaweinfeld.com

On the horizon........

It's a new year.  A fresh start.  Time to begin again.  Reset.

As cliche as it may be - there is something about a restart being given to you every 365 days that is amazing.  To me, it's kind of like a kick in the tush.  A reminder.  Go forth, do what you love and love what you do.  Yes, we all need to make money to help raise our families, keep a house over our head, but we also need to feed our soul.

I enter this year, grateful for all I have - my health, my family, my friends.  All of you.

We are here to help you achieve whatever it is that you want to do.  Not sure what is on the horizon, but I certainly love being on the look out, guessing and putting myself out there to make it happen.

Now go.  Who knows what's coming!

www.joshuaweinfeld.com

Goal Setting.

Setting a goal, then reaching higher.

Are you an overachiever like me?  Total Type A.  I love to try and make it all happen.  I'm a bit headstrong, hard working, all about solutions, love to take on issues and champion for the little guy.  Sometimes, I find, I'm last on the list.

My achievements are normally more focused on achieving for others. 

Is that a bad or a good thing?

Good.  I am here to serve others.  I am about setting goals, working with others, collaborating, making things happen, action oriented........for projects, people, passions & companies.

Bad. How can I really do the right thing for others if I don't think about me?

It's all a balance, isn't it?  Setting goals and then making a plan how to achieve it, but for me too.  I have learned over the years that I will be much better for everyone else, if I am good to myself too.  You need to do that as well and you need to surround yourself with people that get that.  Life is short.  Work with people that are all about supporting you (you personally and you in other walks of life).  

Set a goal and let's go get it.  Together.  

You AND me and my creatives that are ready to work for you!

www.jasonevansimagery.com

Follow the leader................

Don't you remember playing games as a kid, like Capture the Flag, Simon Says or Follow the Leader?  These games as kids actually started putting each of us on the path toward how well we could do things in the future.  Things that we learn early on, help us as we navigate our direction down the road.  

When on are on a job, you need to pull out all of these learned items and put them to good use.  You must be able to work well with others, show teamwork and patience, navigate differences of opinion, understand the assets and capabilities of people around you, collaborate on ideas and perspectives...........whether it's for business, sports, production and basically, life.

Today, I'm sitting, working on the computer on a production (kind of like study hall), with client, agency and production all lined up working, and our week, so far...........has entailed all of these areas of expertise.  Ironic that along the way - all of our skills have been mustered from experience and some people get it, while others are still learning and working on that craft.  It's simply the way it is.  Fortunately, like follow the leader - we get to learn from each other and store that information away and pull it out sooner or later.

A little bit of knowledge is taken away after each shoot, each job, each experience.  It makes us better and hopefully it improves who we are, as we continue on the path of life.

www.joshuaweinfeld.com

Summer Fridays......make it count.

Summer Friday.  

We have so few left for this "Summer."  That said, isn't a Summer Friday all about enjoyment, making the most of your time, something special - like a bonus for getting all of your work done and done well, before you head to your "pleasure."

It's kind of like planning appropriately and truly fulfilling expectations, right?

I like the notion of doing your job and doing it thoroughly because there really doesn't seem to be a reason to ever do something half-assed.  Seriously.  Does anyone actually begin something and say, "hey, I just don't feel like it today - think I'll do everything just 80% because that's a pretty good percentage?"  I don't think so.  Simply drives me crazy.  Do something.  Do it well and give it your all or just don't do it.

Summer Fridays, every day - they're a bonus...........make the most out of everything you do and have.  It's all a blessing.  Make it count.

www.jasonevansimagery.com

Be yourself.......you're pretty amazing.

Joshua shared this image with me and truthfully, it got me thinking.  We are just a small part of a big puzzle.  Every day we make decisions that have a larger impact on something else.  Small things, big things - bottom line.........everything is effected by what we all do, who we are and how we live.  That's pretty powerful when you think about it.  It means that we have an importance, that each of us hold so much incredible "stuff" inside us and that we matter.

Like the stars in the sky.  They all look pretty much look alike, but in the end they all are special for their own individuality, but they weave together to form an amazing canvas when we look up at night.  This picture captures that feeling for me.

"To be yourself in a world that is constantly trying to make you something else is the greatest accomplishment." ~ Ralph Waldo Emerson

www.joshuaweinfeld.com

Adventurizing has never looked SO good!

How amazing is this view?
How beautiful is the blue-green of the water?
How lush are those trees?  Shots like these are not few and far between for Joshua, as these are the views he works to find.  Those spots that aren't so easy to get to and are exceptionally hard to get.  Joshua knows how to "get out there" and does it ALL the time.  I actually have a hard time trying to edit many of his landscape images because each of them seem to have a different story they are telling and each story is one I want to hear.

What about you?  Have a story to tell?

www.joshuaweinfeld.com

Your Choice.

The choice is yours, which path lies ahead.  You can cross the bridge and head into a potentially unknown territory or play it safe and never make the jump.  This morning, as you consider all of your options, will you stay in your comfort zone or might you take a chance.  There is a lot of opportunity out there.  Your choice.  Safe of get out there?

www.joshuaweinfeld.com

Make it STOP or not.

I haven't been blogging much lately - it's been more focused on a lot of different things.  That said, it's kind of a fun way to keep conversations going, so I'm hopping back into the saddle.  It's been a LONG winter, for many of us and it continues...........it's really not all that bad.  That's what I keep telling myself and you know what, it's true!  Snow can be a pain in the butt - all that shoveling and ice, cars getting stuck and people that slip and fall - it can also be quite beautiful, quite and clean - making everything bright and fabulous.  Look around and instead of asking for the snow to STOP - how about STOPPING to enjoy the beauty.

www.joshuaweinfeld.com

Palm Springs done and on to Mexico City.......

Topher has had a busy few weeks.........starting here in Boston, moving on to Palm Springs and heading out shortly to Mexico City. The whole time that he is out and about, he is shooting much more than just the "requested" shots. This is just one of the amazing creative talents that Topher has, when he is working on a project........he sees everything in front of him and extends the project. Gets the most bang for the buck and looks for nuances that aren't always captured by others. The way he sees and perceives things is simply amazing. Stunning work, stunning person.

www.tophercox.com

Colombia Images coming soon..............

Here's a sneak peek of imagery from a recent trip that Double Image Studio shot while in Colombia. Take a look, much more coming...........

http://www.doubleimagestudio.com